Challenges faced by traditional businesses initiating online Sales Services: Bangladesh

Abstract

E-commerce changed the global business scenario. It provides significant growth opportunities for firms. However, traditional businesses in Bangladesh face unique challenges to integrate online sales into their activities. This research investigates the difficulties confronted by traditional firms in Bangladesh in adopting online sales services. This study examines infrastructural, cultural, technological, and regulatory factors. This paper also provides a comprehensive analysis of the barriers and it proposes actionable solutions.